Strategic Data Services for Growing Businesses
Every business has unique data needs. I provide comprehensive data strategy and implementation services that transform how you collect, analyse, and activate your customer data. My expertise will help you build sustainable competitive advantages through data-driven decision-making.
Services
Data Strategy Development
I help businesses build strong data foundations that drive growth with a strategic approach that ensures you're collecting the right data and using it effectively to achieve your business objectives. I begin with a thorough assessment of your current data ecosystem, then develop comprehensive frameworks that align with your business goals.
The data strategy services include:
- Data collection framework design and implementation
- Customer journey mapping and touchpoint analysis
- Data governance and quality assurance planning
- Strategic roadmap development for data activation
- Measurement framework establishment and optimisation
Analytics Implementation
Effective analytics implementation is crucial for capturing meaningful customer insights. I will help you build and maintain robust tracking systems that deliver reliable, actionable data across all digital touchpoints. My implementation approach ensures you capture the right data at the right time, creating a solid foundation for decision-making.
The Analytics implementation services cover:
- Cross-platform tracking setup and verification
- Custom dimension and metric configuration
- Data layer implementation and management
- Integration of multiple data sources
- Quality assurance and debugging
Conversion Optimisation (CRO)
Transform your digital experience through systematic testing and optimisation. My approach identifies opportunities, implements improvements, and measures results to enhance customer experience and drive business growth. I combine behavioural analysis with strategic testing to deliver measurable improvements.
The CRO services include:
- User behaviour analysis and heatmap studies
- Conversion funnel optimisation
- A/B testing strategy and implementation
- Personalisation program development
- Results analysis and recommendation planning
Growth Strategy
Transform your online visibility and acquisition through data-driven search and paid media strategies. I combine expertise in SEO and PPC with comprehensive analytics to create sustainable growth channels for your business. My approach integrates organic search optimisation with strategic paid advertising to maximise your digital presence and return on investment.
The growth strategy services focus on:
- Technical SEO audits and implementation planning
- Content strategy development aligned with search intent
- On-page optimisation and internal linking structure
- Advanced keyword research and competitive analysis
- PPC campaign architecture and optimisation
- Landing page optimisation for paid traffic
- Budget allocation and ROAS optimisation
- Cross-channel attribution modelling
- Performance tracking and ROI measurement
- Continuous testing and optimisation frameworks
Training & Workshops
Build internal capabilities through practical, hands-on training. My training programs will help your team develop the skills and confidence needed for effective data-driven decision-making. We offer flexible formats to meet your team's specific needs.
The training options include:
- Custom data workshop development
- One-on-one consultation sessions
- Team capability-building programs
- Practical implementation guidance
- Ongoing support and coaching
Insights & Reporting
Transform complex data into clear, actionable insights. I'll help you develop reporting frameworks that drive strategic decision-making across your organisation. My approach focuses on making data accessible and meaningful for all stakeholders.
The insights services include:
- Custom dashboard development
- Automated reporting setup
- Data visualisation creation
- Strategic insight generation
- Performance monitoring frameworks
Service Rates
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